At Ironwood Wealth Advisors “IWA” we are driven by your success. Our clients invest with intention-meeting goals, growing their wealth and protecting their family. By aligning our guidance, investing principles, and planning with equal passion, we go beyond being an investment adviser to becoming a dedicated and trusted partner. We believe an open and transparent, client-centric partnership is the key to mutual long-term success.
Our firm is 100% independent of banks, brokerage firms or insurance companies - allowing for objective independent advice built on education, experience, and knowledge. Our fee is based on the value of your assets under management and their future growth. Management fees are disclosed up front in very clear and transparent terms. As fiduciaries, we are held to the highest standard of care, and are legally required to always act in the best interests of our clients.
Our firm was built for and around our client partnerships. Our focus is advising individual investors and their families - period. We provide clients with a simple and understandable roadmap to grow, protect, and eventually transfer their wealth. We believe a holistic, client-centered relationship is the key to long-term success. Our wealth planning process is driven by listening to our client’s needs and objectives, formulating a strategy, and following through with advice and world-class service.
A fiduciary is a professional entrusted to manage assets or wealth while always putting the client’s best interests first. We are compensated exclusively by our clients based upon their individual management fee schedule. We receive no compensation or any form of renumeration from any third party. As a fiduciary, we are held to the highest legal standard (duty of care) in financial services, which legally requires our advice and recommendations are always in your best interest.
Core Investment Principles
With nearly three decades of experience navigating market cycles and economic changes, we’ve come to learn that a consistent and disciplined approach to managing money is the cornerstone of success. At Ironwood Wealth Advisors, we manage your assets as if they were our own. We work to achieve our clients’ goals through appropriate asset allocation with a core focus on risk management. Our portfolios help clients stick with their plan and achieve their long-term goals.
Maintaining a patient, disciplined and long-term investment perspective helps investors ride out the market’s inevitable fluctuations – allowing us to take advantage of investment opportunities as they arise.
Core investment decisions should be driven by exploring the fair value of the underlying asset – not chasing investment fads that often result in inflated prices. Value driven investment opportunities can lead to greater potential for returns.
Utilizing low-cost institutional mutual funds, ETFs, individual stocks, and core index funds when building portfolios. Reducing costs helps investors build wealth by keeping more of what they earn.
Diversify your portfolio globally by asset class, within asset classes and beyond asset class. This includes core and strategic positioning. Truly diversified portfolios help investors better manage risk, while enhancing long-term investment outcomes.
Our Approach
We believe that most traditional brokers, advisors, and insurance agents are focused on products and sales - vastly underserving the needs of investors. At Ironwood Wealth Advisors we differentiate ourselves from the rest by providing customized, objective, fee-only solutions along with high touch personal relationships. After all our clients aren't just investors, they’re people and our valued partners.
Our client relationships begin with a consultive approach of gathering your information, determining your goals, objectives, risk tolerance and investment time horizon. We ensure that we are abundantly clear about what you want to achieve before providing any advice.
Having thoroughly analyzed your situation, your goals, your timeframe, your risk tolerance and other factors, Ironwood develops clear, straightforward, and executable recommendations.
We don’t just give our clients static plans – we diligently monitor progress toward stated goals and continually manage investment portfolios on a proactive basis. We will periodically review the situation with you and adjust recommendations as needed. The financial and economic landscape is always changing and evolving, as are your needs and objectives. We strive to actively manage these changes and implement strategies for continued long-term success. If your goals or the financial landscape has changed, we adjust for a new destination. Our job isn’t complete until your goals are reality.
Our success depends upon our client's success – as our compensation is tied directly to the underlying value of the portfolios we manage. We objectively examine issues from the same side of the table as you. That unified common purpose builds a strong relationship of trust and partnership.
We have a highly educated and trained group of professionals with decades of investing, financial planning, risk management and administrative technical experience. We are problem solvers and solution discoverers integrating our expertise with resources in investment finance, taxation, and law.
Our unbiased investment solutions are limitless and objectively unencumbered relative to traditional brokers, banks, and insurance agents. We identify markets and investments across the globe that meet our criteria of capital structure, investment purpose, and value for our client portfolios.
We are 100% employee owned, sharing our vision of growth and prosperity to our team and our clients. Being employee owned, we have an undeniably vested interest in our client’s success.
Our clients range from new retirees to young families accumulating wealth; we also serve trusts and estates. Although most of our clients are mass-affluent and high-net worth individuals, we value all relationships.
Every individual has a unique attitude and comfort level of investment risk. We will have a comprehensive discussion of portfolio risk to set appropriate risk targets and expectations when designing and implementing your portfolio. Whether providing principal preservation, steady income or aggressive capital appreciation, we can find the right balance for you within our spectrum of core model portfolios.
We allocate capital where opportunities look favorable and are likely to produce lasting results. Those may arise domestically or abroad and across a myriad of asset classes. Our clients expect results, and we strive to exceed their expectations. Client objectives are paramount, but your clear understanding that our compensation is directly tied to your investment outcomes – further reinforces our drive to perform.
Designations
We are proud to sit on the same side of the table as our clients.
